In professional work I suggest that one of our most critical skills is the ability to avoid being caught up in the crowd and the “groupthink” as it were and to form our own independent opinions thinking for ourselves. If a general view has been accepted by the majority of any group we are working with, questioning that can be quite hard. We are caught up in the chanting crowd and stop thinking for ourselves.
There is some science behind this sort of behaviour. See this article Collective Behavior and Why Some Crowds Get Out of Control in Discover Magazine which cites the Congress invasion “In the months after the Jan. 6 riot in Washington, D.C. in 2021, several defendants claimed that their crimes weren’t their fault. According to their defense teams: The crowd made them do it.” It says such thinking is not new “Back in the late 1800s, French scholar Gustave Le Bon argued that, when in a large crowd, individuals can lose their ability to think rationally. The crowd, he wrote, serves as a hypnotic influence that triggers otherwise rational people to become violent.” Le Bon wrote a book in 1895 “the Crowd: A Study of the Popular Mind” in which he developed this “contagion theory”.
However another article
- Contagion theory assumes that individuals act irrationally as they come under the hypnotic influence of a crowd.
- Convergence theory assumes that crowd behavior reflects the preexisting values and beliefs and behavioral disposition of the individuals who join a crowd.
- Emergent norm theory assumes that norms emerge after people gather for collective behavior, and that their behavior afterward is largely rational.
- Value-added theory argues that collective behavior results when several conditions exist, including structural strain, generalized beliefs, precipitating factors, and lack of social control.
Whatever the theories or rationale, the challenge for us as professionals is how to avoid going along with the crowd and being able to adopt a fresh and independent perspective – analysing the problem for ourselves and coming to our own conclusion. This may mirror the thinking of the group we are in, but it could also reveal a fundamental flaw that nobody else has spotted – or at least voiced. If I am participating in a meeting and one of the participants is very quiet, I find they are usually worth drawing in as they invariably have a different and valuable viewpoint they have just not felt confident enough to express.
See this Harvard Business Review article How to Steer Clear of Groupthink which observes that “Unfortunately, research shows that consensus-based problem-solving groups are often where innovative ideas go to die. These groups are highly prone to groupthink – quick agreement around status quo solutions with little discussion or deliberation.” One way around this is to challenge the status quo “What we saw in the groups that overcame groupthink is that it began with one member expressing dissatisfaction with the status quo.” This is where the independent thinking comes in.
This World Economic Forum article Here are 5 ways to become an independent thinker and a successful leader suggests “Independent thinkers are refreshing. They use their own lens to filter information and inform their thoughts. Independent thinkers don’t allow other people’s thinking to become their thinking. They don’t adopt information “as is.”” It proposes 5 ways to promote such thinking including:
- Read. Reading other people’s words exposes you to their thoughts.
- Identify the other argument. Play devil’s advocate, and challenge your views.
- Interact with people who are different than you.
- Self-Awareness - your knowledge and understanding of yourself – your emotions, beliefs, assumptions, biases, knowledge base, abilities, motivations, interests, etc.
- Self-Motivation - your ability to identify effective methods of getting yourself to move from thought to action.
- Self-Regulation - your ability to affect personal and professional growth based on your self-awareness and motivation.
Albert Einstein was alleged to have said (the derivation is not clear and he probably did not, but anyway this seems very relevant) "The one who follows the crowd will usually go no further than the crowd. The one who walks alone is likely to find themselves in places no one has ever been before”.
What he definitely did say was “Small is the number of them that see with their own eyes and feel with their own hearts.”
As Confucius observed “The superior person is in harmony, but does not follow the crowd. The lesser person follows the crowd, but is not in harmony.”
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